Privacy Notice

Website

This privacy notice is for Assist and Assistance Concept Inc.’s (AACI) website. This notice provides information on how we handle your personal data when you visit our website. It also covers your data privacy rights and how you can exercise them.

Personal Data Collected and Manner of Collection

We collect the following personal data from you when you manually or electronically contact us for inquiries or requests: 

  • Name 
  • Email Address 
  • Contact Number 

 

Contact Us Page 

This page is used by website visitors to submit inquiries, concerns, or requests. 

Purposes for Collecting and Processing Personal Data 

We collect and process your personal data for the following purposes: 

  • To respond to inquiries regarding our products and services. 
  • For documentation and processing of inquiries, concerns, and requests to enable us to properly address them and forward them to the relevant internal units for action and response. 
  • To gather feedback on the services we provide. 

 

Security Measures, Storage and Transmission of Personal Data 

We store and transmit personal data securely using organizational, physical, and technical security measures based on widely accepted data privacy and information security standards to protect the confidentiality, integrity, and availability of your personal data.  

If you believe that your privacy has been breached, please contact us immediately. 

You should be aware, however, that no method of transmission over the Internet or method of electronic storage is completely secure. While security cannot be guaranteed, we strive to protect the security of your information and are constantly reviewing and enhancing our information security measures. 

Retention and Disposal 

Whatever personal data provided by you or pertaining to you shall only be retained for as long as necessary: 

  1. For the fulfillment of the declared, specified, and legitimate purpose, or when the processing relevant to the purpose has been terminated; 
  2. For the establishment, exercise, or defense of legal claims; or 
  3. For legitimate business purposes, which must be consistent with standards followed by the applicable industry or approved by the appropriate government agency. 

We shall cease to retain your personal data or remove the means by which the data can be associated with you as soon as it is reasonable to assume that such retention no longer serves the purposes for which it was collected and is no longer necessary for any legal or business purpose.  

We have a variety of obligations to retain the personal data that you provide to us, such as, but not limited to, ensuring that transactions can be appropriately processed, settled, or charged-back, where applicable, to help identify fraud and to comply with other laws and rules that apply to us and to our service providers.  

Your personal data will be retained for 2 years after inquiries and requests are addressed. After which, records shall be securely disposed unless required for legal, regulatory, or legitimate purposes. 

Data Subject Rights 

Under Section 16 of the Data Privacy Act of 2012, your rights as a data subject are as follows:

  1. Right to be Informed

    You have the right to be informed whether your personal data shall be, are being, or have been processed, including the existence of automated decision-making and profiling.

  2. Right to Access

    You have a right to be given access to specific kinds of information identified in the Data Privacy Act upon reasonable demand.

    You may request information about your personal data which we have collected or inquire about the ways in which your personal data may have been used, disclosed, stored, or processed by us within the past year. To facilitate processing of your request, it may be necessary for us to request further information relating to your request.

    We reserve the right to charge a reasonable administrative fee for the retrieval of your personal data records. In any case, you shall be informed of the fee before any such request is processed.

    We will respond to your request as soon as reasonably possible. If we are unable to provide you with any personal data or to make a correction requested by you, we shall generally inform you of the reasons why we are unable to do so (except where we are not required to do so under the applicable data protection laws).

  3. Right to Object

    You shall have the right to object to the processing of your personal data where such processing is based on consent or legitimate interest, including processing for direct marketing, automated processing or profiling. You shall also be notified and be given an opportunity to withhold consent to the processing in case of changes or any amendment to the information supplied or declared to the data subject.

  4. Right to Rectification

    You have the right to dispute the inaccuracy or error in your personal data and have us correct the same within a reasonable period of time, unless the request is vexatious or otherwise unreasonable. 

    You may change certain personal data by sending an email to our marketing team at [email protected] with the uniform subject line: CHANGE PERSONAL DATA. We may ask for additional identification for verification purposes when you request to correct your personal data for security purposes.

  5. Right to File a Complaint

    If you feel that your personal data has been misused, maliciously disclosed, or improperly disposed, or that any of your data privacy rights have been violated, you have a right to file a complaint.

  6. Right to Erasure or Blocking

    You shall have the right to suspend, withdraw or order the blocking, removal, or destruction of your personal data from our system.

  7. Right to Damages

    Upon presentation of a valid decision, we recognize your right to be indemnified for actual and verifiable damages sustained due to inaccurate, incomplete, outdated, false, unlawfully obtained or unauthorized use of Personal Information, taking into account any violation of your rights and freedoms as data subject.

  8. Right to Data Portability

    As a data subject, you have the right to obtain from us a copy of your personal data and/or have the same transmitted from to another personal information controller (PIC), in an electronic or structured format that is commonly used.


Updates or Changes to the Privacy Notice

AACI reserves the right to update or revise this privacy notice as required by amendments to the DPA, its IRR, or issuances of the NPC. Previous versions of the privacy notice will be retained and provided to data subjects upon request.

Roadside Assistance

Your privacy is important to us. This Privacy Notice provides information on how Assist and Assistance Concept Inc. (AACI) handles your personal data when you avail our roadside assistance services. It describes the purpose and manner of processing your personal data. It also covers your data privacy rights and how you can exercise them.

We respect your right to be informed, ensuring that this Privacy Notice is presented to you before or promptly after the collection of your personal data. In the course of processing your data for the purposes discussed herein and those closely related to such, we strive to create privacy notices that serve as reminders of how we collect, use, disclose, and process your personal data in accordance with the details outlined in this notice.

For any purposes not explicitly stated in this Privacy Notice, those not readily inferred, or for purposes for processing personal data that requires your consent, we will make every reasonable effort to seek your permission. This may involve presenting a separate consent form that may require your signature or feature a button for you to click as an indication of your consent.

Personal Data Collected and Manner of Collection 

When you register to our roadside assistance services through our online registration, we collect the following personal data:

  • Full Name
  • Email Address
  • Contact Numbers
  • Vehicle Year
  • Vehicle Make
  • Vehicle Model/Variant
  • Vehicle Color
  • Vehicle Chassis/VIN Number
  • Vehicle License Plate Number/Conduction Sticker Number
  • Reference number of proof of payment
  • Photo of Proof of Payment

When you avail our roadside assistance services, we collect the following additional personal data:

  • Status of patient (for ambulance assistance only)
  • Pick up location
  • Destination

We may also collect your personal data from companies who have partnered with us (e.g. car distributors, insurance companies, petroleum corporations). 

Purposes for Collecting and Processing Personal Data 

We collect and process your personal data for the following purposes:

  • For identification, due diligence, or know your customer purposes (we may request for documentation to verify the personal data provided by you as part of our user verification processes).
  • To be able to provide roadside assistance services.
  • To contact you in relation to your availed roadside assistance services.
  • To process your payment in relation to the roadside assistance services you have availed.
  • To conduct research, analysis and development activities (including, but not limited to, data analytics, surveys, product and service development), to improve our services and/or to enhance your customer experience.
  • For collecting feedback and to contact you regarding your feedback.
  • To enforce or defend any legal claims.
  •  To comply with the requirements of the law.

Security Measures, Storage and Transmission of Personal Data 

We store and transmit personal data securely using organizational, physical, and technical security measures based on widely accepted data privacy and information security standards to protect the confidentiality, integrity, and availability of your personal data.

If you believe that your privacy has been breached, please contact us immediately.

You should be aware, however, that no method of transmission over the Internet or method of electronic storage is completely secure. While security cannot be guaranteed, we strive to protect the security of your information and are constantly reviewing and enhancing our information security measures.

Third Party Transfer

We have partners that help provide you with better services. We may share or disclose your personal data with them for essential purposes. Our partners execute agreements with us to ensure that they protect your personal data as well. Here are who we share your information with:

  1. Metro Pacific Tollways Corporation (MPTC), its subsidiaries and affiliates, or other companies controlled by or is under common control with MPTC. (1) MPT Mobility Corporation (MPTM) to manage, develop and maintain our information technology systems as well as provide customer support as a contact center through it’s One Hub team;

    In case of reorganization, sale of all or any portion of assets, merger, or acquisition by another entity, your personal data may be transferred to the successor entity. In the event that AACI’s business operations cease or enter bankruptcy, your personal data shall become an asset to be transferred or acquired by a third party. You acknowledge that such transfers may occur, and that the transferee may decline to honor the commitments made in this Privacy Notice.

  2. Service Providers. For example, your personal data may be shared to our third party roadside assistance providers such as but not limited to towing providers, car rental providers, ambulance providers to avail our services.

    We may share information to our trusted service providers, which may include limited access to essential personal data, for the purposes of enhancing/testing the security, further analyzing information, conceptualizing and/or showing you advertising campaigns that may be relevant or suited to your preferences and promotion activities you may participate in and may unsubscribe to at any time.

  3. Government authorities. In exceptional circumstances, we may be required to disclose personal data, such as when there are grounds to believe that the disclosure is necessary to prevent a threat to life or health, to investigate or remedy potential or actual violations, to protect the rights, property, and safety of others, or for law enforcement purposes, or for fulfillment of legal and regulatory requirements and requests.

 

Retention and Disposal

Whatever personal data provided by you or pertaining to you shall only be retained for as long as necessary:

  1. For the fulfillment of the declared, specified, and legitimate purpose, or when the processing relevant to the purpose has been terminated;
  2. For the establishment, exercise, or defense of legal claims; or
  3. For legitimate business purposes, which must be consistent with standards followed by the applicable industry or approved by the appropriate government agency.


We shall cease to retain your personal data or remove the means by which the data can be associated with you as soon as it is reasonable to assume that such retention no longer serves the purposes for which it was collected and is no longer necessary for any legal or business purpose.

We have a variety of obligations to retain the personal data that you provide to us, such as, but not limited to, ensuring that transactions can be appropriately processed, settled, or charged-back, where applicable, to help identify fraud and to comply with other laws and rules that apply to us and to our service providers.

Generally, your personal data is retained not longer than ten (10) years unless otherwise necessary for the specified purposes or legal obligation. When no longer necessary, it shall be disposed of or discarded in a secure manner that would prevent further processing, unauthorized access, or disclosure to any other party.

What are your rights as a data subject?

Under Section 16 of the Data Privacy Act of 2012, your rights as a data subject are as follows:

  1. Right to be Informed
    You have the right to be informed whether your personal data shall be, are being, or have been processed, including the existence of automated decision-making and profiling.
  2. Right to Access
    You have a right to be given access to specific kinds of information identified in the Data Privacy Act upon reasonable demand.

    You may request information about your personal data which we have collected or inquire about the ways in which your personal data may have been used, disclosed, stored, or processed by us within the past year. To facilitate processing of your request, it may be necessary for us to request further information relating to your request.

    We reserve the right to charge a reasonable administrative fee for the retrieval of your personal data records. In any case, you shall be informed of the fee before any such request is processed.

    We will respond to your request as soon as reasonably possible. If we are unable to provide you with any personal data or to make a correction requested by you, we shall generally inform you of the reasons why we are unable to do so (except where we are not required to do so under the applicable data protection laws).
  3. Right to Object
    You shall have the right to object to the processing of your personal data where such processing is based on consent or legitimate interest, including processing for direct marketing, automated processing or profiling. You shall also be notified and be given an opportunity to withhold consent to the processing in case of changes or any amendment to the information supplied or declared to the data subject.
  4. Right to Rectification
    You have the right to dispute the inaccuracy or error in your personal data and have us correct the same within a reasonable period of time, unless the request is vexatious or otherwise unreasonable.

    You may change certain personal data by sending an email to our customer support team at [email protected]. We may ask for additional identification for verification purposes when you request to correct your personal data for security purposes.
  5. Right to File a Complaint
    If you feel that your personal data has been misused, maliciously disclosed, or improperly disposed, or that any of your data privacy rights have been violated, you have a right to file a complaint.
  6. Right to Erasure or Blocking
    You shall have the right to suspend, withdraw or order the blocking, removal, or destruction of your personal data from our system.
  7. Right to Damages
    Upon presentation of a valid decision, we recognize your right to be indemnified for actual and verifiable damages sustained due to inaccurate, incomplete, outdated, false, unlawfully obtained or unauthorized use of Personal Information, taking into account any violation of your rights and freedoms as data subject.
  8. Right to Data Portability
    As a data subject, you have the right to obtain from us a copy of your personal data and/or have the same transmitted from to another personal information controller (PIC), in an electronic or structured format that is commonly used.

Updates or Changes to the Privacy Notice

We reserve the right to update or revise this privacy notice at any time and as required by latest amendments to the Data Privacy Act of 2012, its Implementing Rules and Regulations, issuances of the National Privacy Commission, or when there are improvements and changes to the collection, processing, sharing or disclosure, retention, and disposal of your personal data. Previous versions of the privacy notice will be retained and provided to data subjects upon request.

B2B Services Privacy Notice

At Assist and Assistance Concept, Inc. (“AACI”), we provide services to other companies (the
“Clients”) as a Personal Information Processor (“PIP)”. These services include, but are not
limited to, customer support, claims handling, and emergency assistance.


We may collect, receive and process your personal data, but only on behalf of the company
you are dealing with, the Personal Information Controller (“PIC”). They are the ones who
decide why your data is collected and how it is used. We follow their instructions and do not
use your data for our own purposes.


If you would like to know more about how your personal data is collected, used, stored, or
shared, please refer to the Privacy Notice of the company you transacted with, as they are
the ones responsible for those decisions.

Personal Data Processed
We process only the personal data that our Clients instruct us to handle, based on what is
stated in their Privacy Notices.

Purpose for Processing
We process your personal data only based on the instructions of our Clients for the purposes
provided in their Privacy Notices.

Retention and Disposal
We keep your personal data only for as long as instructed by the Clients or as required by
law. Once it is no longer needed, we delete, securely dispose, or return your personal data
to our Clients depending on their instructions.

Third-Party Transfer
Only authorized personnel from AACI and service providers we work with may access your
personal data, and only when needed to perform the services instructed by our Clients.

Data Subject Rights
You have rights under the Data Privacy Act of 2012 and its Implementing Rules and
Regulations. To exercise your right, you may refer to our Clients’ Privacy Notices.

Updates or Changes to the Privacy Notice

We may update or revise this privacy notice at any time in line with amendments to the Data
Privacy Act of 2012, its Implementing Rules and Regulations, issuances by the National
Privacy Commission, or due to changes in how we handle your personal data. Previous
versions of this notice will be retained and made available upon request.

Last updated: 4 August 2025

How can you reach us?
For any questions, concerns, feedback on this privacy notice, you may reach us through:

DATA PROTECTION OFFICER
Assist and Assistance Concept, Inc.
28F Chatham House Condominium
116 Valero Corner Rufino St.
Salcedo Village, Makati City
[email protected]

Inquiry

For any questions, concerns, feedback on this privacy notice, or to exercise your data privacy rights, you may reach us through:

DATA PROTECTION OFFICER
Assist and Assistance Concept Inc.
28F Chatham House Condominium,
116 Valero St. cor. Rufino St., Salcedo Village,
Makati City, Metro Manila
[email protected]